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Another crazy epiphany, but is it? I have a novel idea, what if the future of marketing isn’t just about creativity and understanding consumer behavior, but also deeply intertwined with technology? In this rapidly evolving digital era, marketing is undergoing a significant transformation, becoming more technical than ever before. This change is driven by the emergence of ‘no-code’ solutions and the integration of Artificial Intelligence (AI), bridging the gap between technical and marketing personnel. Traditionally, marketing has been a domain fueled by creativity, intuition, and an understanding of human behavior. However, the digital age demands a new breed of marketers...

In the dynamic service industry, small service businesses are in a constant pursuit of innovative strategies to stay ahead. “Service as a Product” (SaaP) emerges as a transformative approach, converting traditional service delivery into scalable, marketable products. This article provides a comprehensive look at SaaP, incorporating advanced innovation frameworks like the Three Horizons Model, and the application of the Scaled Agile Framework (SAFe). Service as a Product: A Strategic Business Model Keeping it simple, SaaP is about repackaging specialized services into standardized, product-like offerings. It can be applied to any market segment where your business generates revenue. This approach not...

Innovation comes from your last creation. It rarely comes in one big idea, but most innovative ideas come in small chunks. You have to be thinking and improving on the current constantly. Ask yourself, how can I make this better. Even if it’s a slight improvement, it could be a game-changer to your business. I can’t remember where I heard this; however, these words have stayed with me. Often, I remind myself to keep pushing improvements on the current. Paraphrasing: You’re not innovating if you don’t have the 20 to 30 year olds on your team. Those are the ones that...

Winners in business don’t think in terms of money but think in terms of winning. Naturally, if you’re winning and succeeding in business, money follows, but money shouldn’t be your objective. Your objective should be to WIN, not sometimes—every time. I can’t remember where I heard this; however, these words have stayed with me. Often, I remind myself to keep pushing improvements on the current. This quote also could relate to anything you do in life. For instance, getting a Win on a work project translates into recognition, building reputation capital, and as someone who gets the job done. Even...

Phase One Completed! I found the plans on the Home Depot website. It appears they’ve updated the page; I used the HomeDepot design plans from 2020 or later. The treehouse/playhouse, whichever you call it, uses treated lumber from Home Depot, which I used for the base. I had opted out of wrapping it around an oak tree we have in our yard because I honestly want it removed. I had followed the plans for the base but changed the top half of the treehouse. The structure base is the key, once that is completed and solid, you can build anything you want...

The Capital Budget application was initially an internal work application designed for internal use. However, the request was to upgrade the current app and add some features. The original app was written in Classic ASP, and the UI was outdated. Upon receiving the requirements, I created my own version in Laravel (PHP) for a POC to get an idea of how the new features would function. Although the project was later put on hold, one of the new features I scoped for the client was the ability to conduct funds transfers from Capital funds.

This playbook is scripted to provision a set of AWS instances with Podman. What you can expect in this script? The task will spin up an EC2 instance in “US-east-1” (change) region. Take a close look at the variable “ami_id”, which grabs the image, this can also be changed. The instance is added to a host group, then we need to wait for the SSH services to start. The next task will log in and download the Podman service. Then we start the services. The next task will install Postgres and start it. If no container matches the name, a...

This was a real-world work experience, out-of-the-box thinking! As a Full Stack App Developer, I’ve always worked on smaller teams, and wearing three to four hats was expected, which also meant understanding multiple layers of any technology stacks but never being an expert “Guru” in any of the tech stacks.  We were tasked to build an application, which was a USAID project for a developing country. Part of the project deliverables was creating training materials and presenting the application. This wasn’t a problem, we built the application and training materials. But wait! We scouted the hotel and reviewed the location...